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Coke Fizzes Up A Contactless Vending Machine Deal

Written by Evan Schuman
April 9th, 2007

Coke apparently considers contactless payment the real thing, as Coca-Cola, the nation’s third-largest bottler, moved to support cashless vending machines.

The soft-drink giant issued a rather non-effervescent statement confirming the move. “The United States is rapidly becoming a ‘plastic nation’ with fast food restaurants and convenience stores accepting credit and debit cards,” said Coca-Cola marketing VP Thacher Worthen. “We feel the time is right to begin providing these same payment options to our customers.”

Note from the Blog Editor about this photo: On the one hand, this is a perfect picture as it depicts a soft-drink contactless payment vending machine. I hope Coke doesn’t get too upset because of the beverage displayed. One can only get so picky when dealing with generic stockart.

Posted in Mobile/Wireless/Contactless, Payment Systems, RFID
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