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Barnes & Noble Testing Mobile Commerce; Blackberry Only

Written by Evan Schuman
October 11th, 2007

Barnes & Noble is gently testing the mobile-commerce waters, as it prepares to announce a deal on Monday to sell books, CDs and DVDs, but only on BlackBerry phones.

The deal with Digby will deliver a small version of the book chain’s site—optimized for mobile, presumably—to allow faster and easier ordering. Downside: the BlackBerry version will only be updated once a day.

Posted in E-Commerce, IT Strategy/Industry, Mobile/Wireless/Contactless, Payment Systems, RFID, Security/Fraud
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