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What You’re Missing: Urban Outfitters Charging More Online, Does Sears Want To Go Members-Only?

Written by Evan Schuman
May 29th, 2013

Your friends here at StorefrontBacktalk editorial also now publish a daily retail site, called FierceRetail, and wanted to give you a sense of what you’re missing by not visiting or grabbing its free newsletter. Urban Outfitters discovers that it can get away with charging more online than in-store. See? Sometimes conventional wisdom is conventionally wrong.

A look into how federal judges are likely to force changes in how price anchors are set in-store plus some questions about whether Sears is thinking about becoming members-only. Was Best Buy’s Facebook promo a victim of its own great deal—and some we-should-have-seen-this-coming rip-off artists? We also threw in our take on Walmart’s $82 million hazardous waste settlement, where Walmart spoke of mouthwash and hairspray and the feds said they were pesticides. (You say tomato, I say Molotov cocktail…) All of that—and dozens more stories—and that was just this week. And Monday was a holiday! Drop by and check it out. It’s free and the snacks all have zero calories. (That may be because they don’t exist.)


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Why Did Gonzales Hackers Like European Cards So Much Better?

I am still unclear about the core point here-- why higher value of European cards. Supply and demand, yes, makes sense. But the fact that the cards were chip and pin (EMV) should make them less valuable because that demonstrably reduces the ability to use them fraudulently. Did the author mean that the chip and pin cards could be used in a country where EMV is not implemented--the US--and this mis-match make it easier to us them since the issuing banks may not have as robust anti-fraud controls as non-EMV banks because they assumed EMV would do the fraud prevention for them Read more...
Two possible reasons that I can think of and have seen in the past - 1) Cards issued by European banks when used online cross border don't usually support AVS checks. So, when a European card is used with a billing address that's in the US, an ecom merchant wouldn't necessarily know that the shipping zip code doesn't match the billing code. 2) Also, in offline chip countries the card determines whether or not a transaction is approved, not the issuer. In my experience, European issuers haven't developed the same checks on authorization requests as US issuers. So, these cards might be more valuable because they are more likely to get approved. Read more...
A smart card slot in terminals doesn't mean there is a reader or that the reader is activated. Then, activated reader or not, the U.S. processors don't have apps certified or ready to load into those terminals to accept and process smart card transactions just yet. Don't get your card(t) before the terminal (horse). Read more...
The marketplace does speak. More fraud capacity translates to higher value for the stolen data. Because nearly 100% of all US transactions are authorized online in real time, we have less fraud regardless of whether the card is Magstripe only or chip and PIn. Hence, $10 prices for US cards vs $25 for the European counterparts. Read more...
@David True. The European cards have both an EMV chip AND a mag stripe. Europeans may generally use the chip for their transactions, but the insecure stripe remains vulnerable to skimming, whether it be from a false front on an ATM or a dishonest waiter with a handheld skimmer. If their stripe is skimmed, the track data can still be cloned and used fraudulently in the United States. If European banks only detect fraud from 9-5 GMT, that might explain why American criminals prefer them over American bank issued cards, who have fraud detection in place 24x7. Read more...

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