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Calvin Klein Finally Goes E-Commerce

Written by Evan Schuman
September 3rd, 2008

Calvin Klein finally gave its HTML blessing to E-Commerce, offering its first for-sale items on its Web, although the E-Commerce launching as U.S.-only. Anyone visiting from outside the United States will be routed to the existing corporate brochure site.

The site is trying to attract subscribers with a gimmick this month: Offering consumers the chance to win a $1,000 online fall shopping spree in exchange for registering. Calvin Klein is also—sort of—offering a free shipping deal, but only for customers who buy more than $200 worth of apparel at a time.

Posted in CRM, E-Commerce
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