Consumers Resist Retail Biometrics
January 30th, 2006As assistant director of information systems for the $700 million Piggly Wiggly grocery chain, Rachel Bolt has been one of the most vocal proponents of biometric retail authentication systems. At Piggly Wiggly, that system—like almost every other retail biometric system being tested today—is based on fingerprints. But although Bolt saw initially strong consumer interest and support for the system, that support has lately seen a serious drop. Read more...