U.S. Retailers Should Watch Visa’s TIP
February 17th, 2011U.S. merchants will want to monitor this program and see both how it develops and how it might be adapted for the U.S. market. On the one hand, TIP could prove an incentive to move the U.S. to the EMV standard for all payment cards. On the other hand, PCI Columnist Walt Conway worries about a darker scenario, in which the U.S. market becomes an isolated island in the PCI world where only its merchants are required to validate their compliance annually. Such a situation would be unfortunate for PCI and payment security in general, generate widespread U.S. merchant resentment and reinforce the incorrect view in some parts of the world that PCI is just a U.S.-focused standard. Read more...